Building an Employer of Choice - Millennial Edition

Course Introduction

By 2020, we will see 50% of the workforce comprising of Millennials. Like it or not, the numbers will grow and it is increasingly important to understand how we can better engage and empower this group to harness their potential. In addition, the talent war is getting more competitive. This means that you will need to have an edge over your competitors to secure and retain the best talents. How do you do so? Become an Employer of Choice.

In this upcoming workshop, you will learn more about what it takes to develop your organization into an Employer of Choice. We will also be uncovering the stereotypes of Millennials and what it actually means to help you tailor your HR strategy to better engage them.

Not only will you learn about the key concepts mentioned, you will essential head back after the workshop equipped with an initial proposal for you to start working on the Employer of Choice strategy with your organization.

Learning Objectives

  • Debunk the Millennial stereotypes and get an appreciation of what drives them

  • Understand the importance and building blocks of an Employer of Choice

  • Acquire tools to better engage, attract and retain Millennials

  • Be updated with the latest HR Tech tools in the market

Content Highlights

  • Understanding Millennial stereotypes and what it actually means

  • Building blocks for an Employer of Choice

  • Delivering Employee Experience in your organization

  • Creating a great candidate experience through your recruitment process

  • Delivering Onboarding effectively

  • Effective Employee Engagement approaches

  • VISAA coaching method to help you conduct a meaningful career conversation

  • Crafting a compelling Employee Value Proposition

  • Concept of Storytelling 

  • Communicating your brand through various channels

  • Application to your organization's context

Delivery Style

  • Sharing of market practices as well as personal experiences by facilitator and participants

  • HR Tech showcase with Q&A

  • Co-creation of content by tapping on the wisdom of crowd

  • Active discussions on contextualized issues

  • Personal reflections 

  • Platform to craft out an initial proposal that can be applied to your workplace right away 


Practical Workbook & Resources

  • Notes will be provided as part of the course to ensure that you are able to focus on the discussions during the workshop and able to have materials to refer to after that.

Benefits to You and Organization

  • Acquire the knowledge to strengthen the organization's employer brand to better attract and retain the best talents

  • Enhance your HR competencies to create a stronger employee experience at work

  • Be equipped with a better understanding of Millennials and how to engage them more effectively

  • Become a better storyteller to connect with the various stakeholders both at the rational and emotional level

  • Get started on a contextualized plan to get your organization to become an Employer of Choice

  • Be acquainted with market updates and new HR technology which can help add value to your work


21 May 2018

Kuala Lumpur

SGD 1,195

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2010 - present

2010 - present

Testimonials for the Trainer

“It was great having Sam coming over to IATA to share his thoughts on how to boost our mental wellness. This was done in conjunction with World Mental Health Day. What we enjoyed most was that Sam shared from his personal experience and not from something you can get off the shelf. His passion to develop people coupled with his clarity in his message makes you want to hear him out more. Thanks Sam!”

BreadTalk Bakery Division’s HR appointed Sam on a study to understand how our outlet staff salary and benefits compared with other similar competitors with similar employee profile and job scope. The team led by Sam assisting in the study were professional in their dealings, and listened to our needs, objectives and context. Hence, the outcome of the study was useful and easily internalised for our follow-up considerations and actions.

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